2D animation is the most common and sought after style to a video, due to its ability to effectively break down complex ideas and explain them accurately to an audience. 2D animated videos use high quality graphics in a flat perspective in order to do this. The result of which is a simple, clean and welcoming visual aesthetic that builds a sense of human connection with the audience.
How to identify your video’s true objective
I’ve written previously about the need to align your video project to clearly articulated objectives and what can go wrong if you don’t. I’ve also written bit about identifying where your customer lies on your sales path to help decide whether you should use live action or animated video for your project. However, I haven’t yet talked about what it […]
In the animation phase we use fluid motion and smooth transitions in order to bring your audience on an inspiring and educational journey.
Video Marketing Trends for 2020
Video continues to be the most influential form of content marketing. If your website has video, it is 53 times more likely to get a first page spot in google search results. Additionally, people spend 2.6 times longer on pages with videos than those without any videos. As such, it is imperative to make sure you are aware of the video marketing trends for 2020.